Despite devaluation, which has had a significant impact on advertising revenue (particularly in Q4 2014), user monetization has seen a growth in average spending on key mobile platforms – of 19% on i OS and 6% on Android over the last three months.
“The mobile component of dating services has fast become a determining factor with regard to product quality.
The total number of users for Wamba mobile products grew by 51% from January 2014 to January 2015.
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But when you throw a hefty price tag into the mix, online dating can feel even more difficult. affordability — it doesn’t have to be one or the other.
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